By
Melanie Leyshon
Home-delivery
food service Hello Fresh is not a takeaway, more a ‘make-at-home’. All you do is browse online
and choose three meals from their current recipe selection. Each week a box of
quality ingredients (meat is ethically reared and fish comes from sustainable
sources), together with step-by-step recipe cards, is delivered to your home.
Hello Fresh Butterflied Mexican Chicken |
Since
the launch last year, 3 million meals with an international flavour have been
delivered across the UK. Hello Fresh best-sellers include prawn and prosciutto
linguine and lamb kofta with almond couscous and cucumber salad. Prices start
from £36 for three veggie meals for two. Patrick Drake, who started the company
and heads the creative recipe team, talks to HFG.